Prepared for
VOOL
Motion and graphics
Selected
(work) from
recent years.
(including)
Visual Design
Branding & Identity
Web Design
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CREATED FOR
VOOL.
A MOTION STUDY
EXPLORING
RHYTHM, PACE,
AND PRODUCT
STORYTELLING.
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FIRST IMPRESSIONS
LONG BEFORE A
PRODUCT IS USED,
IT'S ALREADY
BEEN FELT.
FAMILIARITY
THE BEST DESIGNS
DON'T ASK FOR
ATTENTION. THEY
BECOME PART OF
YOUR DAILY LIFE.
A BRAND FOR
PRIVATE AI
THE GOAL WAS TO
CREATE AN IDENTITY
THAT COMMUNICATES
SECURITY,
OWNERSHIP, AND
CONFIDENCE WITHOUT
FEELING COLD OR
CORPORATE.
REJECTED DESIGNS
EVERY LOGO
STARTED WITH
AN IDEA.
THE BEST ONE
MOVED FORWARD.
UNSELECTED
DIRECTIONS
NOT EVERY
CONCEPT MAKES
THE FINAL
CUT.
UI STUDIES
BUILT OUT OF CURIOSITY.
RANDOM CONCEPTS MADE FOR PRACTICE.
